Pageant

The pageant industry is a world of glamorous gowns, shimmering sequins, and lasting friendships. Whether you're new to this world of ours or a seasoned vet, Viper has everything to make this season YOUR season. As the official sponsors of Miss America, Miss America Outstanding Teen, and several states including Michigan, Nevada, South Dakota, North Dakota and Wyoming. Viper’s trained team of pageant stylists are prepped and ready to help you represent your most true self on stage. Viper apparel is excited to announce its official partnership as the official sponsor for Miss High School America. We can't wait to spread positivity, style, and confidence through each appointment 

We have over 30 designers to choose from including Sherri Hill, Jovani,  Johnathan Kayne, Portia & Scarlett, Aaron Micheal, and Tarik Ediz to name a few, We are also proud to be Exclusive Sherri Hill Couture and Jovani Couture retailers for the State of Michigan! Over the course of time, our lasting friendships with these amazing designers have given us the opportunity to turn your vision into reality by making a custom pageant wardrobe! Throughout the year we offer many events for this process we call trunk shows. At these trunk shows, customers get an amazing experience of talking to their favorite designers. We sit down and have a personal one on one consultation explaining all the factors you wanna pull into your fantasy. Throughout the appointment your stylist and the designer will work with you to design your perfect pageant wardrobe, anything is a possibility! From an attention grabbing evening gown to a flirty and fabulous fun fashion. We offer these events in store and at pageants including USAM and UNM.

 Viper apparel was honored to receive #1 dress store in the Nation as voted by Pageant Planet. This Spring, we had the honor of becoming the Elite Michigan retailer & Exclusive Prom Line from Sherri Hill and it’s only available at Viper Apparel! Our customers love our large selection of dresses of all sizes, styles and colors. We thank our community and customers who share a passion of empowering women through clothing for without you we would be nothing