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Viper Apparel HOURS: 11PM -7PM Closed on Tuesday, Wednesday- Fri 11AM-7PM Sat & Sunday 10AM-7PM
Bridal By Viper HOURS MONDAY-FRIDAY 12PM-7PM SAT AND SUNDAY 10AM-7PM PRIVATE APPOINTMENTS NOW AVAILABLE 989-624-1100
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    • Amarra at Bridal by Viper
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  • Cocktail and Homecoming
    +
    • Alyce Paris Homecoming
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    • Allure Bridal
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    +
    • Ivonne D
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    -
    • Featured Styles
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    • Hottest Prom Dresses In Michigan
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Pageant Dresses

Our selection of pageant dresses in Michigan is a cut above the rest, just ask Miss Michigan as we are the Official Sponsor of the Miss Michigan and Miss Michigan Outstanding Teen Pageant. Our elegant and classic women's pageant dresses with crown-worthy designs in magnificent fabrics and colors have shared the spotlight more than we can count. Strategically placed beaded appliques, full glitz, or subtle raw silks are available by many different designers, such as, Mac Duggal, Tarik Ediz, and Tony Bowls just to name a few. Each designer and dress has a different size chart that correlates specifically. Viper Apparel and Bridal by Viper Apparel is the #1 Prom store in Michigan and the #1 Bridal store in Michigan. Two locations to best serve you.
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Johnathan Kayne Collection

2641 Johnathan Kayne Collection

$590  
Sherri Hill Prom Dresses In Mi

55163 Sherri Hill Prom Dresses In Mi

$398  
Sherri Hill Prom Dresses In Mi

54811s Sherri Hill Prom Dresses In Mi

$398  
Johnathan Kayne for Sydney's Closet

JK2104 Johnathan Kayne for Sydney's Closet

$598  
Johnathan Kayne for Sydney's Closet

JK2109 Johnathan Kayne for Sydney's Closet

$498  
Johnathan Kayne for Sydney's Closet

JK2201 Johnathan Kayne for Sydney's Closet

$678  
Johnathan Kayne for Sydney's Closet

JK2202 Johnathan Kayne for Sydney's Closet

$878  
Johnathan Kayne for Sydney's Closet

JK2207 Johnathan Kayne for Sydney's Closet

$558  
Johnathan Kayne for Sydney's Closet

JK2208 Johnathan Kayne for Sydney's Closet

$438  
Johnathan Kayne for Sydney's Closet

JK2218 Johnathan Kayne for Sydney's Closet

$598  
Johnathan Kayne for Sydney's Closet

JK2220 Johnathan Kayne for Sydney's Closet

$538  
Johnathan Kayne Collection

2628 Johnathan Kayne Collection

$950  
Johnathan Kayne Collection

2636 Johnathan Kayne Collection

$490  
Johnathan Kayne Collection

2676 Johnathan Kayne Collection

$570  
Johnathan Kayne Collection

2677 Johnathan Kayne Collection

$570  
Johnathan Kayne Collection

2684 Johnathan Kayne Collection

$590  
Johnathan Kayne Collection

2692 Johnathan Kayne Collection

$570  
Johnathan Kayne Collection

2712 Johnathan Kayne Collection

$750  
Johnathan Kayne Collection

2715 Johnathan Kayne Collection

$850  
Johnathan Kayne Collection

2500 Johnathan Kayne Collection

$450  
Johnathan Kayne Collection

2501 Johnathan Kayne Collection

$590  
Johnathan Kayne Collection

2515 Johnathan Kayne Collection

$340  
Johnathan Kayne Collection

2516 Johnathan Kayne Collection

$690  
Johnathan Kayne Collection

2523 Johnathan Kayne Collection

$590  
Johnathan Kayne Collection

2525 Johnathan Kayne Collection

$570  
Johnathan Kayne Collection

2536 Johnathan Kayne Collection

$490  
Johnathan Kayne Collection

2555 Johnathan Kayne Collection

$850  
Johnathan Kayne Collection

2556 Johnathan Kayne Collection

$350  
Johnathan Kayne Collection

2413 Johnathan Kayne Collection

$650  
Johnathan Kayne Collection

2183 Johnathan Kayne Collection

$400  
Johnathan Kayne Collection

2305 Johnathan Kayne Collection

$590  
Johnathan Kayne Collection

2308 Johnathan Kayne Collection

$590  
Johnathan Kayne Collection

2318 Johnathan Kayne Collection

$570  
Johnathan Kayne Collection

2336 Johnathan Kayne Collection

$320  
at Bridal by Viper

88523 at Bridal by Viper

$698  
at Bridal by Viper

88602 at Bridal by Viper

$649  
at Bridal by Viper

88646 at Bridal by Viper

$539  
Tarik Ediz Prom

52014 Tarik Ediz Prom

$594  
Tarik Ediz Prom

52020 Tarik Ediz Prom

$583  
Tarik Ediz Prom

52035 Tarik Ediz Prom

$812  
Tarik Ediz Prom

52039 Tarik Ediz Prom

$658  
Tarik Ediz Prom

52059 Tarik Ediz Prom

$878  
Tarik Ediz Prom

52066 Tarik Ediz Prom

$869  
Tarik Ediz Prom

51042 Tarik Ediz Prom

$550  
Tarik Ediz Prom

51147 Tarik Ediz Prom

$396  
Portia and Scarlett

PS21251 Portia and Scarlett

$659  
Portia and Scarlett

PS22235 Portia and Scarlett

$659  
Portia and Scarlett

PS22508 Portia and Scarlett

$659  
Portia and Scarlett

PS22513 Portia and Scarlett

$1099  
Portia and Scarlett

PS22523 Portia and Scarlett

$769  
Portia and Scarlett

PS22540 Portia and Scarlett

$549  
Portia and Scarlett

PS23051 Portia and Scarlett

$879  
Portia and Scarlett

PS23188 Portia and Scarlett

$659  
Portia and Scarlett

PS23232 Portia and Scarlett

$879  
Portia and Scarlett

PS23274 Portia and Scarlett

$549  
Portia and Scarlett

PS23293 Portia and Scarlett

$549  
Portia and Scarlett

PS23372 Portia and Scarlett

$1099  
Portia and Scarlett

PS23383 Portia and Scarlett

$659  
Portia and Scarlett

PS23385 Portia and Scarlett

$659  
Portia and Scarlett

PS23392 Portia and Scarlett

$659  
Portia and Scarlett

PS23407 Portia and Scarlett

$419  
Portia and Scarlett

PS23415 Portia and Scarlett

$659  
Portia and Scarlett

PS23416 Portia and Scarlett

$879  
Portia and Scarlett

PS23422 Portia and Scarlett

$879  
Portia and Scarlett

PS23454 Portia and Scarlett

$769  
Portia and Scarlett

PS23500 Portia and Scarlett

$879  
Portia and Scarlett

PS23519 Portia and Scarlett

$439  
Portia and Scarlett

PS23521 Portia and Scarlett

$439  
Portia and Scarlett

PS23601 Portia and Scarlett

$549  
Portia and Scarlett

PS23606 Portia and Scarlett

$659  
Portia and Scarlett

PS23645 Portia and Scarlett

$879  
Portia and Scarlett

PS23991 Portia and Scarlett

$1429  
Sherri Hill Prom Dresses In Mi

55482 Sherri Hill Prom Dresses In Mi

$498  
Sherri Hill Prom Dresses In Mi

55593 Sherri Hill Prom Dresses In Mi

$750  
Sherri Hill Prom Dresses In Mi

55609 Sherri Hill Prom Dresses In Mi

$598  
Sherri Hill Prom Dresses In Mi

55334 Sherri Hill Prom Dresses In Mi

$598  
Sherri Hill Prom Dresses In Mi

55611 Sherri Hill Prom Dresses In Mi

$350  
Sherri Hill Prom Dresses In Mi

55427 Sherri Hill Prom Dresses In Mi

$598  
Sherri Hill Prom Dresses In Mi

55390 Sherri Hill Prom Dresses In Mi

$498  
Sherri Hill Prom Dresses In Mi

55458 Sherri Hill Prom Dresses In Mi

$750  
Sherri Hill Prom Dresses In Mi

55418 Sherri Hill Prom Dresses In Mi

$498  
Sherri Hill Prom Dresses In Mi

55344 Sherri Hill Prom Dresses In Mi

$550  
Sherri Hill Prom Dresses In Mi

55574 Sherri Hill Prom Dresses In Mi

$650  
Sherri Hill Prom Dresses In Mi

55579 Sherri Hill Prom Dresses In Mi

$598  
Sherri Hill Prom Dresses In Mi

55610 Sherri Hill Prom Dresses In Mi

$598  
Sherri Hill Prom Dresses In Mi

55578 Sherri Hill Prom Dresses In Mi

$650  
Sherri Hill Prom Dresses In Mi

54923 Sherri Hill Prom Dresses In Mi

$450  
Sherri Hill Prom Dresses In Mi

55325 Sherri Hill Prom Dresses In Mi

$790  
Sherri Hill Prom Dresses In Mi

55429 Sherri Hill Prom Dresses In Mi

$998  
Sherri Hill Prom Dresses In Mi

54839 Sherri Hill Prom Dresses In Mi

$650  
Sherri Hill Prom Dresses In Mi

55409 Sherri Hill Prom Dresses In Mi

$998  
Sherri Hill Prom Dresses In Mi

55410 Sherri Hill Prom Dresses In Mi

$1198  
Sherri Hill Prom Dresses In Mi

55519 Sherri Hill Prom Dresses In Mi

$550  
Sherri Hill Prom Dresses In Mi

55376 Sherri Hill Prom Dresses In Mi

$598  
Sherri Hill Prom Dresses In Mi

55613 Sherri Hill Prom Dresses In Mi

$498  
Sherri Hill Prom Dresses In Mi

55294 Sherri Hill Prom Dresses In Mi

$1798  
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Why Viper Apparel?

Viper Apparel Prom & Pageant is the #1 Prom shop in Michigan! With new 2023 Prom and Pageant dresses arriving everyday, you're sure to find your Prom dress in no time at Viper Apparel! Viper Apparel has been voted the #1 Prom & Pageant store in Michigan and #1 in the nation by the Pageant Planet. We cater to schools all over Michigan including Bay City Western, John Glenn, Frankenmuth, Grand Blanc, Bridgeport, Davison, Lapeer, Swartz Creek and many more! We carry over 30 different designers between our two locations, including one of a kind dresses that are exclusive to Viper Apparel! Popular International designers include: Sherri Hill, Sherri Hill Couture, Mac Duggal, Portia and Scarlet! As Miss Michigan and Miss Nevada's wardrobe Sponsors, we have to carry the best of the best!

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Hours

Viper Apparel Prom & Pageant

Viper Apparel HOURS MON: 11AM-7PM CLOSED TUESDAY, WED-FRI 11AM-7PM

SAT&SUN 10AM-7PM



Bridal by Viper Prom & Tux

Bridal By Viper Hours (989) 624-1100 HOURS MONDAY-FRIDAY 12PM-7PM SAT AND SUNDAY 10AM-7PM PRIVATE APPOINTMENT NOW AVAILABLE


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Viper Apparel Prom
5050 Zelle dr
Bridgeport, MI 48722
(989) 401-5001
Bridal by Viper
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Birch Run, MI 48415
(989) 624-1100




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Search Only In-Store


+Narrow by Feature
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Shop by designer

Pageant

  • Sherri Hill Couture
  • Sherri Hill Couture Sample Sale
  • Jovani Couture
  • Jovani Couture Sample
  • Fernando Wong Couture
  • Pageant Interview & Appearance Attire

Children's Pageant

  • Fernando Wong Children's Dresses
  • Johnathan Kayne Sugar Kayne
  • Rachel Allan Perfect Angels
  • Sherri Hill Littles
  • Tiffany Princess

Viper Apparel Prom 2023

  • Alyce Paris Prom
  • Alisha Hill
  • Ball Gowns by Cassandra Stone
  • Black Label
  • Cassandra Stone x Mac Duggal
  • Christina Wu Prom
  • Fabulouss
  • Flash x Mac Duggal
  • Ieena x Mac Duggal
  • Jessica Angel
  • Johnathan Kayne
  • Johnathan Kayne x Sydney's Closet
  • Jovani Evening
  • Jovani Pageant
  • Jovani Prom
  • JVN Cocktail by Jovani
  • JVN by Jovani
  • Mac Duggal Prom
  • Mac Duggal Black White Red
  • Mac Duggal Evening
  • Morilee Prom
  • MNM Couture
  • Royalty by Mac Duggal
  • Opulence
  • Panoply
  • Panoply Pageant
  • Portia and Scarlett
  • Portia & Scarlett Ballgowns
  • Portia & Scarlett Cocktail
  • Portia & Scarlett Couture
  • Portia & Scarlett Evening
  • Portia & Scarlett Pageant
  • Rachel Allan Couture
  • Rachel Allan Prima Donna
  • Sherri Hill
  • Studio 17
  • Tarik Ediz
  • Tarik Ediz Prom
  • Vienna Prom

Bridal by Viper Prom 2023

  • Amarra at Bridal by Viper
  • Clarisse at Bridal by Viper
  • Ellie Wilde at Bridal by Viper
  • La Femme Cocktail at Bridal by Viper
  • La Femme Evening at Bridal by Viper
  • La Femme Gigi at Bridal by Viper
  • La Femme Prom at Bridal by Viper
  • Rachel Allan Curves at Bridal by Viper
  • Rachel Allan Prom at Bridal by Viper

Cocktail and Homecoming

  • Alyce Paris Homecoming
  • Jovani Homecoming
  • Jovani Short & Cocktail
  • Mac Duggal Homecoming
  • Morilee Sticks & Stones
  • Rachel Allan Cocktail at Bridal by Viper
  • Rachel Allan Short at Bridal by Viper
  • Tiffany Homecoming
  • Vienna Homecoming

Quinceañera

  • Damas
  • Damas de Vizcaya
  • Fiesta x House of Wu
  • Morilee Valencia
  • Morilee Vizcaya
  • Quinceanera Collection

Bridal Gowns

  • Allure Bridal
  • Angelina Faccenda Bridal
  • Casablanca Bridal
  • CB Couture
  • Christina Wu
  • Kenneth Winston
  • Morilee Blu Bridal
  • Morilee Bridal
  • Morilee Julietta Bridal
  • Morilee Voyage Bridal
  • Morilee Voyage Bridal
  • Sherri Hill Bridal

Bridesmaids

  • Angelina Faccenda Bridesmaids
  • Christina Wu Bridesmaids
  • Lace Affairs
  • Morilee Affairs Bridesmaids
  • Morilee Bridesmaids
  • Tulle Affairs

Mother of the Bride/Groom

  • Ivonne D
  • JDL Boutique - Jean De Lys
  • MGNY by Morilee
  • Montage Mother of the Bride
  • Serena London

Shoes and Accessories

  • Body Shapers
  • Dyeables Shoes
  • Helen's Heart Jewelry
  • Helen's Heart Shoes
  • Johnathan Kayne Shoes
  • New Silicon Bra
  • Touch Up Shoes
  • Your Party Shoes
  • Shoes

Prom/Homecoming Clerance

  • Prom Clearance

Shop by Event & Category

  • Bridal Accessories
  • Plus Size Bridal

More Styles

  • Featured Styles
  • Mary's Bridal
  • Moda Bella
  • Rachel Allan Beautiful Mothers
  • Rachel Allan Couture D'Amour Bridal
  • Marys
  • Primavera Prom
  • Jovani Couture Sample Sale
  • Prom
  • Beautiful Ball Gowns
  • Bridal by Viper Bridal Gowns
  • Children's Dresses
  • Bridal by Viper Bridesmaids
  • Cocktail Dresses
  • Evening Dresses
  • Formal Gowns
  • Homecoming Dresses
  • Hottest Prom Dresses In Michigan
  • Mother of the Bride
  • Pageant Dresses
  • Plus Size Dresses
  • QuinceaƱera
  • Special Occasions